The Cook's Spoon, Aurora, Il.
Project: Retail Product Display - Main Level, 3,500 square feet; Mezzanine, 460 square feet.
Requirement: To create warmth, movement and dynamic flow for product display in a long, sliver of space measuring 140 feet by 25 feet against a background of vertical pine siding, white tile flooring and heavy white pipe stair railings and display units designed by Sisco/Lubotsky Architects, Chicago, Illinois.
Noble-West Design was instrumental in the initial inventory selection, product positioning/space planning and display design. To draw shoppers into and through the space, interest and movement were created through the massing of product, color and texture on angled wood crates, tall pipe display stands and wall mounted wood shelving.